This is it! Creative launches the Zii EGG and new Plaszma OS


[ image disabled ]


The Zii EGG has officially hatched! And I must say, it's simply amazing. It's a 3.5" multi-touch touchscreen device capable of outputting video in 1080P. It has Wi-Fi (with full Opera web browser), X-Fi, Bluetooth, an accelerometer, an SDHDC slot, Dual cameras, and so much more. Now get this, it'll cost as low as $199US. Just as impressive is Creative's new software development kit for the device called "Plaszma". The kit comprises of an open-source OS with C++ support (compared to Android's Java) combined with the Zii chip (ZMS-05). The platform also includes a version of Android optimized for the Zii chip. Both the Zii Egg and Plaszma OS are targeted at manufactures who want a market ready device and OS platform.

Zii Egg Specs:

• Capacitive 10-point multi-gesture touch display
• 3.5” 320x480 true-color display
• Up to 32GB internal plus SDHC slot (supports up to 32GB of external SDHC Card)
• Supports: MP3, WMA, AAC, WMV, H.264, MPEG-4, AVI, and MOV (These are unconfirmed codecs for now)
• X-Fi audio processing
• Bluetooth 2.1 + EDR
• 3-axis Accelerometer
• Wi-Fi 802.11 b/g
• Hardware GPS receiver
• 32MB NOR (Linux Kernel Boot ROM)
• 256MB Mobile DDR RAM
• Supports 720p and 1080p HDTVs via HD cable
•Headphone socket, built-in speaker and microphone
• Dual cameras
- Forward facing HD camera
- Rear facing VGA camera
• 1200mAH rechargeable lithium-ion
• 115 x 62 x 12 mm (108grams)

See a video of the Zii Egg and Plaszma OS in action



It's hard for me to believe a company in Creative's position could create something so high-end. While the design isn't the most original, the abundance of features that it has, with the combination of an open-source OS like Android really sets it apart from any other player released thus far. We'll make sure to update you as soon as we have more.

We should note, The Zii Egg is the developer's edition of the device, designed for OEM manufacturers who would like an easy platform to make their own players. According to the FCC leak, there was also a consumer model simply called the "Zii". That model and its pricing has yet to be announced.

Zii.com

Continue reading to see more pictures of the Zii Egg


[ Read the rest ... ]

comment: 90 | Tuesday, July 28 (2009) 08:19AM | Posted by: ssjmichael


Comments


00ZEN
Jul 28 (2009) 08:22AM
Simply amazing!
It's got X-Fi too!

Finally a device with true 00 status!
[ edited Jul 28 (2009) 08:24AM ]

ramakandra
Jul 28 (2009) 08:27AM
...I feel like im gonna explode here!...
...this is awesome...
...i think i should buy one...

ssjmichael
Jul 28 (2009) 08:35AM
My excitement is brimming. I've been waking up every hour since 5AM to see if they announced it yet (I had the heads-up that it was coming). I'm about to go back to sleep, so if I made any errors, or if there's anything I missed, I'll make sure to add it in a few hours!

ramakandra
Jul 28 (2009) 08:41AM
...well done...
...looks like the wait is finally over...
...as the American day begins...
...the internet is going to be [literally] all atwitter...
...we will hold the fort till you wake up...

kingone
Jul 28 (2009) 08:45AM
Zii is so egg-citing!
[ edited Jul 28 (2009) 11:10AM ]

00ZEN
Jul 28 (2009) 08:46AM
Looks like the 0GB Developer's Edition is $199
I'm guessing a 32GB version (Consumer or Developer) would be $250 or $300?
[ edited Jul 28 (2009) 08:50AM ]

ramakandra
Jul 28 (2009) 08:52AM
...on the Zii website when purchasing...
...it asks what country it is to be used in...
...and Australia isnt listed...
...does that matter, or is it just for statistics?...

pugimel
Jul 28 (2009) 08:55AM
399 to buy the Plaszma starter kit free 32GB zii egg

ramakandra
Jul 28 (2009) 09:02AM
...i was just about to buy it...
...but they wont let me put australia as a shipping address...
...which means no joy for me...
...looks like i wont be the first to grab one then...

Zensen
Jul 28 (2009) 09:43AM
LEGEN... WAIT FOR IT... DARYYYYYYYYYYY

wilski
Jul 28 (2009) 10:01AM
yeaaaaaaaaaa!!!!!! I cant wait to get my hands on one

justme
Jul 28 (2009) 10:04AM
There's only one tiny thing that's stopping me for purchasing it right away... actually 2 things..

first.. I can't select my country in the list lol

second.. will I be able to use it as a phone to make calls... not talking about voip... but normal phone usage.

Does anyone know about the phone/calling option?

Zensen
Jul 28 (2009) 10:07AM
Im not sure if its a phone justme but you could envision a company using the zms chip down the track for one perhaps.

probably good for voice/video calls on messengers/voip.

pugimel
Jul 28 (2009) 10:10AM
Luckily me, am on their shipping destination, have preordered my unit. hope to get it soon.

ssjmichael
Jul 28 (2009) 10:16AM
My biggest concers so far are:

1.) Does the SDHC slot finally integrate with the rest of the library?

2.) Battery life

3.) Will Creativve market/advertise it probperly, as well as bring it to major retailers like Best Buy and Wal-mart
[ edited Jul 28 (2009) 10:17AM ]

pugimel
Jul 28 (2009) 10:26AM
This is interesting......fully customisable

Seem like creative is changing its business model, preferring other to value-add to the zms chip.


The Freedom to Innovate and Profit starts at US$199*


We offer developers the Zero GB Zii EGG in bulk, at the lowest possible price*, so you can create a hardware/software solution specific to your customer's needs. You enjoy complete freedom to tweak the hardware specifications as required, from the internal storage capacity to the option of external SD storage.

* Price of the Zii EGG for bulk buy by developers will be subject to Developer’s choice of memory capacity, warranty, packaging, bundled accessories, minimum order quantity and other specific customizations. Terms & Conditions will apply.


[ edited Jul 28 (2009) 10:28AM ]

Zensen
Jul 28 (2009) 10:28AM
ssjmichael totally agree with your concerns here.

Those 3 reasons are pretty big as we already know that music quality and video can be good when you look at the previous products but these things are definitely something that creative NEED to improve on!

supermonkey
Jul 28 (2009) 10:31AM
I like this =)

Text-to-Speech Feature
Text-to-speech with a HD camera on a handheld Zii EGG device opens up an exciting new field of application possibilities for developers. Coupled with OCR technologies, this unique feature can capture and read back of text, catering to people with special needs. Educational applications such as audio eBooks become viable.



I hope Creative design a consumer orientated model

Raider Red
Jul 28 (2009) 10:33AM
SWEET MOTHER OF GEEKDOM! It's finally a true successor to the ZVM! Now entering eBay: one ZEN XWFi, one Zen Vison: w, hello Zii EGG!

ltTHREE
Jul 28 (2009) 10:38AM
<3

plaszma looks really nice.

organero
Jul 28 (2009) 10:42AM
I thought I would never go back to Creative. Suddenly, my ipod touch doesn't look as interesting as before. I'll be waiting for some reviews.
Just to make sure. As it has Android, is it going to be compatible with all Android apps or just Plaszma-Creative-Android apps?

That looks what we all waiting for!!!
[ edited Jul 28 (2009) 10:44AM ]

ssjmichael
Jul 28 (2009) 10:50AM
They're really tapping the whole medical terminology for the Zii aren't they, lol

"Stemcell computing"
"Egg"
"Plaszma"

I look forward to seeing a pair of Creative OvarZiies and the SynapZse : P

Zensen
Jul 28 (2009) 10:55AM
lol ssjmichael... and when it runs out off battery/powers off - it flat lines and there's a heart beat monitor animation




Varuna
Jul 28 (2009) 11:10AM
HOLLLLLLLLLLLLLLLYYY SHIIIIT! WAIT A MINUTE ! I GOTTA CALM DOWN FIRST!!! AHHHHHHHHHHHHHHHHHhh

DaanRiver
Jul 28 (2009) 11:13AM
why all those features but no phone feature..

omarceja_s
Jul 28 (2009) 11:17AM
I think this time they fixed the sd card integration, I mean, if they are offering a zero gb device, it means that device would fully rely on the sd card memory which means all functions are usable from the sd card. I might be wrong though.
This is exciting, I can't wait for them to release info on the zii (consumer version).
Even though I only own mp3's I was hopping they would support loosless and vobis and all those formats. even though video and audio support is really good doesn't sound that impressive compared to other players out there.

Varuna
Jul 28 (2009) 11:32AM
After all this, I dont care of SD integration.

But I'm sure it is possible cause its a different platform.


To think of it, It really Is amazing.
Ah I love it

Dopamino
Jul 28 (2009) 11:47AM
This is definitely a Hail Mary.
How the hell did they get the price so low? How many unicorns did they have to kill?

pugimel
Jul 28 (2009) 11:49AM
I really like this statement which is very telling...

Sim Wong Hoo - "This signifies an integral part of our new strategy moving forward to engage every party in a win-win-win partnership."

Bosambo
Jul 28 (2009) 11:51AM
Is it me or does this seem like Creative are not planning on releasing this as a Creative branded device? It looks like it's geared towards other companies coming along and building thier OWN devices around the platform (Sat-Navs, Phones, MIDs etc)

To me it looks like Creative are trying to move into the same space HTC had before they decided to slap their own name on their devices. There were carrier branded phones years ago I always thought were cool but didn't trust T-Mobile and the like to make hardware only to find it was some company called HTC that made the phones.

ssjmichael
Jul 28 (2009) 12:03PM
This particular model is geared towards developers and OEM manufacturers, but I'm assuming there will be a yet to be announced regular edition for consumers with pretty much the same look as this one.

Bosambo
Jul 28 (2009) 12:07PM
From the info above and the price, and the quote about a "new strategy" the most likely scenario is Creative sell this to you at cost...you the developer or OEM then build your device around the platform, whatever that be...the research expense and risk is all yours...then you mass produce it (obviously Creative gain here again on patented Creative parts) and then you market it and sell it with your branding on it, while paying creative a licence fee per device of course. Creative win all round as the risk, and expense is taken out of their hands...they don't have to compete in a losing game with Apple anymore.

If this is the outcome, and the video sort of hinted at it, then that's a shame because this thing will cost a bomb at retail if this is the dev cost.

omarceja_s
Jul 28 (2009) 12:13PM
any insight as to when the consumer edition Zii will be announced ssjmichael?

ssjmichael
Jul 28 (2009) 12:15PM
Not yet. I've contacted Creative for some clarification. I'll make sure to update you guys as soon as I get word

adamr2
Jul 28 (2009) 12:26PM
this is going to bring ipod/iphone down. because there isn't any products that are as open as this is. all other android applications are locked into some provider as at&t, or t-mobile. but this seems to be opened to everybody. am i mistaken? if it's true. this could really hurt apple or should i say kill the ipod/iphone.

omarceja_s
Jul 28 (2009) 12:29PM
I was looking closely to the photos and I noticed that the bottom part has a line around the device, it seems like that section is detachable, do you guys think that's some sort of way to be able to replace the battery or just a design decision or assemble commodity?

also if you look at the fcc drawings and the photo or render released today, the one with an sd card being inserted, you can see that the location of the sd slot is a lot higher in the render compared to the fcc drawing which would leave enough space for the battery below, hence my theory on the detachable bottom to replace the battery, although it also is unlikely given the fact that the usb, proprietary dock and headphone jack and mic are all in the bottom section

this is fun, I want to see more.
[ edited Jul 28 (2009) 12:35PM ]

adamr2
Jul 28 (2009) 12:38PM
It could be replaceable, but that's where you plug your headphones and video output cable. So might not be.

SDash
Jul 28 (2009) 12:41PM
Gah it's such a good day today!

Well since it's a 1200mah battery i'd say it would be about the size of what I have in my Palm Pre.

Judging by the battery life of my phone, I hope this lasts at least 24 hours listening to music.

omarceja_s
Jul 28 (2009) 12:49PM
That's something I want to know, they only say that it is a low energy consumption devise, but an approximation on battery life would be nice.

the only thing I don't like so far is the lack of volume buttons. it seems to have the same matte finish of the vado hd. it looks ok but for this player I'd go for a different finishing, in the vado it looks nice but on this one I think it's kind of dull, maybe in color would be different, we'll see
it also seems that this is the very first creative player without fm tuner

pugimel
Jul 28 (2009) 12:52PM
I seriously don't mind if it run on Android and run appl that folks have innovate since day one. The value in option of various open solutions is highly appealing. Can you imagine a solution such like OpenOffice in Zii as a possibility? It's crazy but the thought of it trigger my nerve.

Creative did announced the module option at US$75 for open solution. I do deem that this signify that more things to come from the company. This is indeed a good day.
[ edited Jul 28 (2009) 12:54PM ]

00ZEN
Jul 28 (2009) 12:55PM
^ I would NEVER want to type up an essay on a 3.5" screen! Still cool to have though...and every now and then we have a little correction to make I guess.

And Creative HAS to get this out to more retail stores. I haven't seen a Creative player on a store shelf in so long.
[ edited Jul 28 (2009) 12:56PM ]

omarceja_s
Jul 28 (2009) 01:05PM
It seems that creative is slowly changing everything, they are really trying not to make the same mistakes of the past, just the fact that they are embracing open source proves it.
the marketing department, on the other hand, might not be as different since they don't have the big bucks to advertise like apple or samsung or microsoft or any other big company does. they might go back to profit and be able to advertise more with the success of this platform.
only time will tell.
they should at least partner with walmart to offer the zii, there are walmarts everywhere and they probably are the only ones in the US still offering creative players, they should have their own section just like apple's players do though.

Igottago
Jul 28 (2009) 01:18PM
Impressive...I can only hope their is a higher capacity 64 GB version released. If that happens I'll be back on the Creative ship again. The device looks promising.

omarceja_s
Jul 28 (2009) 01:40PM
from the press release we can conclude that they will offer up to 32gb, but if the player has full sd integration, then you can get yourself a 32gb sd card and voila!

SDash
Jul 28 (2009) 01:59PM
Doesn't anyone wonder why they didn't record the demo with a VadoHD and post it in HD?

lol

adamr2
Jul 28 (2009) 02:03PM
I want to see how the plaszma os reacts.

omarceja_s
Jul 28 (2009) 02:13PM
I wonder why they didn't show plaszma running on the zii egg
also, how good do you think the hd camera would be to take pictures?

Caustic Fox
Jul 28 (2009) 02:15PM
Wow, I was just about ready for a S9 when... BAM! Creative ninja's its way out of nowhere! I like the price on this device. However, its missing one thing... change that LCD into a AMOLED display and you will have the ultimate god-modding device of 2009!

babu
Jul 28 (2009) 02:19PM
did anyone order one? i'm really thinking hard about ordering one. I dont think even if creative realeased their own player, they are going to have all those features ie. hd camera etc in the final retail model.

omarceja_s
Jul 28 (2009) 02:23PM
the fcc drawings show the same form factor, buttons and connectors for both devices zii and zii egg, so we can at least assure the hd camera will be there in the consumer edition, I don't think anything will change in the hardware department, to be honest.

babu
Jul 28 (2009) 02:27PM
i wonder if just anyone will be able to buy this. I'm stuck at the checkout screen but maybe its better to wait for the retail version. But sure is tempting, and well worth the price compared to the itouch and sony touch walkman.

omarceja_s
Jul 28 (2009) 02:30PM
I think anyone can buy it, as long as you live in the countries listed.

adamr2
Jul 28 (2009) 02:45PM
it could be a phone because it looks like it has an earpiece and a speaking piece or whatever it's called and plus google has come out with an update for android called "donut" which allows cdma capabilities.

[Linky].

which i'm with verizon, i'm wondering if it just as easy as switching.

SDash
Jul 28 (2009) 02:47PM
I don't think they make 10 point multitouch AMOLED displays... do they?

babu
Jul 28 (2009) 03:07PM
anyone ordered one? should i bite the bullet or wait? having a developers edition sounds awesome.

Ninjax
Jul 28 (2009) 03:14PM
What makes this better than the Iphone/Itouch?

babu
Jul 28 (2009) 03:23PM
read the specs!huh

Caustic Fox
Jul 28 (2009) 03:31PM
I think it will be relatively easy to implement lossless FLAC/OGG support... at least I hope so.

justme
Jul 28 (2009) 03:32PM
LOL @ comment on engadget:

tacomanmcjhonny @ Jul 28th 2009 3:31PM
Wow, this thing looks pretty mean.. wonder what its read/write speeds are, wasnt that a big part of the Zii thing?


ssjmichael's april first prank still lives on

omarceja_s
Jul 28 (2009) 03:33PM
they are supported by the chip or so it says in the zms-05 data sheet
I don't know why they didn't include them, licensing maybe?

ssjmichael
Jul 28 (2009) 03:49PM
haha, justme that was great

zip22
Jul 28 (2009) 04:03PM
wrote ...
they are supported by the chip or so it says in the zms-05 data sheet
I don't know why they didn't include them, licensing maybe?

there is not licensing with vorbis or flac
[Linky]
[Linky]

omarceja_s
Jul 28 (2009) 04:17PM
then I have no idea as to why they didn't include them in the format support list if the zii chip is capable of playing them.

adamr2
Jul 28 (2009) 04:42PM
it's definitely a phone, because if you look at the pictures by the earpiece is the little sensor for the touchscreen to disappear.

[Linky]

edit: nevermind it's actually the vga camera. sorry
[ edited Jul 28 (2009) 04:52PM ]

omarceja_s
Jul 28 (2009) 05:18PM
it does have a sensor next to the camera, it's an ambient sensor, so I guess that one is to adjust the brightness of the screen according to the lightning conditions.
on the other hand, if I remember right, the zms-05 has support for phones basebands or whatever they are called.

by the way rama, the now playing screen looks rather generic if you ask me, nice and definitely better than other creative players with that full screen art on the background but still pretty similar to the iphone touch which isn't a reason to call home either.

yet again, just like the rectangular form factor in most devices, there's not much you can do to make the now screen too revolutionary or different from the one in other players.
[ edited Jul 28 (2009) 05:31PM ]

Bushboy
Jul 28 (2009) 05:43PM
Wow!!!! Holy Mother******! I am now eating humble pie. Looks great, a bit Apple-like but a bit more aggressive looking. A few more codecs (FLAC) would be nice as well as a phone version. At least now Creative seem to be getting their act together.

Bushboy
Jul 28 (2009) 06:20PM
It does look a little like an Apple but on second glances I think it looks like a very large Zen Crystal. Anyway who cares? If they wack a phone on this and double up on the memory have good SD card integration I will be having one.

elysia05
Jul 28 (2009) 06:23PM
WE'RE BACK BABY!

wow, I don't wanna say anything yet till I see a review of it but looks like creative's back!

ramakandra
Jul 28 (2009) 06:57PM
...Omar - It can have a video background!...
...or other eye candy and whatnot...
...Everyone Else - Awesome!...
...Creative - Damn You! List australia so i can get one!...
...SSJ - The Plaszma SDK starter PDF says it supports FLAC...

omarceja_s
Jul 28 (2009) 07:42PM
true, also nice transitions and animations make of the player a piece of eye candy

omarceja_s
Jul 28 (2009) 08:07PM
the short animation at the end of the video presentation of the zii egg looks nice and I bet it will be used as he boot screen

Woembah
Jul 28 (2009) 08:56PM
Whow... this is stunning news! The wait is finally over!

I'm hoping for a phone manufacturer to take this device, turn it into a phone and sell it to me! I doubt Creative would make a phone version themselves as they don't have much experience or brand recognition in this competitive market, but a company like HTC really should grab this chance with both hands.

I currently use a Nokia 5800 XpressMusic for my portable media needs, and it does the job pretty well, but X-fi+Zii+Multitouch+Android+all the HD stuff+ in a single phone would get me over in an instant.

omarceja_s
Jul 28 (2009) 09:32PM
hey rama, quick question, do you think the interesting software you were hinted at is the plaszma platform or a new software intended to be used by the end used alas itunes, media source, etc.?

ramakandra
Jul 28 (2009) 09:36PM
...yeh i was wondering about that...
...i am not even sure anymore...
...maybe he meant awesome applications on the device...
...but i would assume a new software suite aswell...
...even if it is minimal...
...cause they are going for a whole new visual look...
...and the functionality has changed dramatically...
...it will probably utilise the windows 7 device stage much better as well...

omarceja_s
Jul 28 (2009) 09:56PM
I'm actually surprised by creative's windows 7 support, at least compared to what they did when vista came along.
you might be right, even older creative players have quite the functionality in device stage.

huangshan
Jul 28 (2009) 11:04PM
Waiting

Mr. Infamy
Jul 28 (2009) 11:08PM
Hot damn! I can't believe this is actually here! Hopefully this catches on like the ZVM did! :D:D:D

ramakandra
Jul 28 (2009) 11:53PM
...yeh, creative has been on the ball all year...
...although apparently, mostly behind the scenes...
...now we see the fruits of their labour...

babu
Jul 28 (2009) 11:58PM
developer edition or wait for the retail product...hmmm desicions desicions. Still trying to decide if i want to drop 400 on this...

Raider Red
Jul 28 (2009) 11:59PM
I have this urge to go buy a flag with Creative on it and run around the streets of Cupertino. Odd sensation.

ramakandra
Jul 29 (2009) 12:03AM
...i need a Creative flag...
...*checks Ebay...

omarceja_s
Jul 29 (2009) 12:12AM
hehehe that would be something to get on tape brahmasoccer09

MrWaffles
Jul 29 (2009) 12:44AM
Ahh!!! I only just saw this now.. finally it's here.. ZIIII (head explodes) i cannot wait to get hold of one of these

Jedi2155
Jul 29 (2009) 03:01AM
Currently owning a Android powered G1 phone and using my trusty (but headphone jack dying ) Zen Vision:M for music, I much prefer listening to my ZVM for music.

However what I worry about the ZiiEgg right now is how they be handling the music library. If they are using the android platform for music, then you need not worry about SD integration, as it handles it quite well as Android is linux underneath it all and handls symbolic directory linking quite well. But the android music GUI is still weak compared to Zen Vision M's GUI.

More importantly is their choice of the ARM9E cpu, which I looked up and apparently has a maximum speed of only 470 MHz and is overall inferior to the HTC dream/T-Mobile G1 cpu which is a ARM11 cpu rated for 528 MHz (although typically run at 384 MHz), and I get bogged down a lot by the lack of RAM and cpu processing power.

There is still too much overhead for the Android OS due to it being run on a virtual machine (a dalvik register architecture rather than a stack-based one which helps but still on a VM rather than pure a OS).

Essentially I'm just worried that the device will be underpowered and lose the focus & charm of creative's interface/design in lieu of an all encompassing device.

All they really need to do however is just program a damn good music application for the android device and then I'll be super happy .

ramakandra
Jul 29 (2009) 03:11AM
...well it is a dual core amr 9...
...not a singular arm 9...
...and the processors dont handle evrything...
...that is what the processing elements in the Zms-05 are for...
...they offload so the cpu doesnt have to do the hard work...
...also Creatives new OS Plaszma - is now linux based...
...and i do not forsee integration issues...
...somewhere on the site they mention the open source database software it utilises...

Zensen
Jul 29 (2009) 05:37AM
I hope the consumer version isn't going to be too expensive... if the zii egg is actually sold at cost price... (i doubt that) you could probably see how much more they are charging for the consumer version.




Sebulr
Jul 29 (2009) 07:02AM
Fantastic! Hopefully it won't be too plasticy feeling. I like the integration of a full SD card and if they fix the integration issue which look likely with the use of android as an OS, I am lusting after one.

64GB of fully integrated flash memory would be very nice to have on DAP.

If it is true it has text to speech on the player, I would be very happy, but only if it has bookmark support for ebooks. But I'm a little odd.

omarceja_s
Jul 29 (2009) 10:45AM
from the looks of the pictures of the device, it has a black matte finish just like the one on the vado HD which is ok since it doesn't scratch easily, feels really soft and comfortable in your hand and has some sort of shiny little dots that make it look not to bland, I'd prefer a metal casing and shiny different colors (not the toy like colors of the ZVM though)
I guess and aluminum casing and amolead screen are out of the questions to reduce the price of the player.

Jedi2155
Aug 01 (2009) 05:43AM
In either case, I just bought myself a Zen X-Fi to replace my dieing ZVM.

ashxcore
Aug 29 (2009) 07:58PM
This could bring me back to Creative (and thus to Epi).
[ edited Aug 29 (2009) 07:58PM ]




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